Swisscom at heart:
Top-class fan shop.
Swisscom is much more than just a Swiss telecommunications company – it was named Europe’s strongest brand in early 2023 by the British brand assessment institute «Brand Finance». No wonder the brand has such a massive following – and even a larger one since the «079» area code helped turn Lo & Leduc’s song into a chart hit. As a result, we were tasked with launching a full-service online shop for Swisscom’s merchandising and promotional products. Having successfully managed Swisscom’s B2B online shop since 2016, we were now able to assist the brand in implementing this new shop as full-service experts.
Full service:
With heart.
«Swisscom at heart» is the heartfelt project we developed in December 2022 in close collaboration with Swisscom. With the help of a professional logistics partner, we manage the entire in-house and third-party product assortment of the webshop, ensuring that orders placed by 2 p.m. are delivered the next day. In the Swisscom online shop we operate, employees can find upcycled bags made from used Swisscom tarps, practical everyday helpers like Victorinox pocket knives made from walnut wood, or sustainable beach towels made from recycled ocean plastic – all with the look of Europe’s top brand, powered by bb trading with heart and expertise.
Interview with Matthias Hunzinger, Senior Digital Experience Manager at Swisscom Switzerland Ltd.
«We could feel your commitment to the project from the very first second. You quickly understood the purpose and embraced the new approach – and managed to inspire the entire team. As a client, I always felt like a true part of the process and experienced your team spirit firsthand. That’s why your interdisciplinary team setup – from inventory experts to publishers, engineers, and project managers – was and continues to be genuinely inspiring.»
«Absolutely. The development process was incredibly reliable and the quality outstanding. Especially when working under such tight time constraints, having a dependable partner is crucial – and mutual trust more important than ever. I never had the slightest doubt and am already looking forward to the next chapter of our collaboration.»
