bb Insight

Bike to Work 2025:
100% team spirit, 0% emissions.

Wheel deal:
Challenge accepted!

For the fifth time, bb trading joined the Bike to Work Challenge this year – and it was absolutely worth it!
After the rainy 2024 edition, we were treated this year to fantastic summer weather, dry roads, fresh morning air, and a great mood on the daily commute.

Switching from traffic jams and packed public transport to the bike as a sustainable mode of transport truly hit the mark for many employees – so much so that some are still pedaling hard well into July.

4686 km:
That’s 2x Zurich–Naples round trip!

 
 
Our four teams – wildly mixed and motivated to the tip of the pedals – rode strong from the beginning of May to the end of June. Instead of the required 50% bike days, we reached an impressive 80% – despite vacations, public holidays and occasional excuses.

Internal team scoreboard:

  • «Team Brutal» – far from fatal: absolute champs with a 90% bike rate!
  • «ZüBe-Riders aka Sattel-Fest» – pedaled confidently the distance to Rome and back.
  • «Pedal Cowboys» – went all in and positioned themselves as leaders in the number of bike days.
  • «Team A» – solid performance with over 65% biking share.

 
The best part of the challenge?

It wasn’t about competing, but about showing up together, staying committed, and making a meaningful contribution to sustainable mobility, environmental protection, and workplace health – and we’re proud of that. Of course, the after-work apéro is already booked.

Bike to work? That works!
And bb will definitely be back in 2026 – riding strong.