360 degrees:
Helvetia’s full-service online shop.
For years, we managed Baloise’s promotional products online shop and supplied products tailored to the company’s needs as part of our full-service offering. Following the merger of Baloise and Helvetia to form the Helvetia Baloise Group, bb trading won the contract again to continue operating the online shop.
To let the Helvetia Baloise Group focus on its core business, we handle every aspect of shop management – from planning the product range and maintaining product listings to processing orders. This keeps the shop running smoothly and makes ordering easy.
Employees can conveniently order customer gifts, seasonal gifts for Christmas and Easter, and apparel through the shop. Selected items are available at special rates, while a contact form makes it easy to submit individual requests. For certain products, employees can even vote for their preferred options.
Vibrantly colorful:
Promotional products in Helvetia’s signature look.
Bold, colorful, and unmistakable: Helvetia Baloise’s visual identity combines the Helvetia name with Baloise’s distinctive color palette and typography. The merger hasn’t changed this vibrant look, which continues to shape the group’s new brand identity. The bold colors make the brand easy to recognize and give it a distinctive, lively character.
For the promotional products, we brought this corporate identity to life by pairing the diverse color palette with the new Helvetia logo. The result: eye-catching brand ambassadors that create a consistent look, strengthen brand identity, and keep the brand recognizable and visible in everyday life.
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