{"id":15697,"date":"2026-03-24T16:10:56","date_gmt":"2026-03-24T15:10:56","guid":{"rendered":"https:\/\/bbtrading.ch\/cms\/?p=15697"},"modified":"2026-03-26T09:13:34","modified_gmt":"2026-03-26T08:13:34","slug":"premium-natural-skincare-from-zurich-soeder-factory-visit","status":"publish","type":"post","link":"https:\/\/bbtrading.ch\/cms\/en\/news\/premium-natural-skincare-from-zurich-soeder-factory-visit\/","title":{"rendered":"Premium natural skincare from Zurich \u2013 bb visited the Soeder Factory and gained exclusive insights."},"content":{"rendered":"\n

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<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":15696,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[110],"tags":[],"class_list":["post-15697","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-highlights-en"],"acf":{"inhaltselemente":[{"acf_fc_layout":"text_element","text_element_titel":"Trends, Signature Scents & Innovations:\r\nExclusive Insights from the Soeder Partner Event.\r\n","text_element_titel_typ":"2","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"bb on tour: Part of our team was recently invited to the exclusive Soeder Partner Event. As a selected distributor, we had the opportunity to go behind the scenes of the factory, explore the latest products from the Swiss natural skincare brand, and experience firsthand how philosophy, production, and product development come together.
The takeaway: Soeder offers much more than skincare and cosmetics \u2013 the brand stands for Swiss Made quality, natural ingredients, sustainability, elegant design, and scents that evoke real emotions. \r\n\r\n\u27a4 DISCOVER THE SOEDER RANGE IN THE BB SHOP<\/a><\/strong>","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"The Roots:\r\nHow It All Began.","text_element_titel_typ":"3","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"Pratar ni svenska?\r\n\r\nSoeder was founded in 2013 and is named after the Swedish word for \u00absouth\u00bb. It specifically refers to the Stockholm district of S\u00f6dermalm, which inspired the Swedish founders Hanna and Johan Olzon \u00c5kerstr\u00f6m with its minimalist design and sustainable mindset. \r\nThe name is also a play on words, reflecting their journey from the north (Sweden) to the south (Zurich, Switzerland). \r\n\r\nIt all started with a small shop in downtown Zurich selling sustainably produced everyday goods. Over time, the focus shifted toward skincare products \u2013 especially natural soaps. ","image_element_image_element_image":15699,"video_element_video_element_video":null,"video_element_video_element_autoplay":false,"video_element_video_element_frame_notebook":false,"collage_element":null,"text_img_element_spaltenbreite":"two-third-one-third-inverted","text_img_element_orientation":"mirrored","text_img_element_bgcolor_img_edge":false,"text_img_element_bgcolor":"white","text_img_element_padding_top":"custom-1","text_img_element_padding_bottom":"custom-0","text_img_element_margin_top":"custom-0","text_img_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_element","text_element_titel":"

<\/p>\r\nPure Nature:\r\nSwiss Made Quality from Zurich.","text_element_titel_typ":"2","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"Today, Soeder stands for premium Swiss natural skincare and cosmetics, all produced in-house. \r\n\r\nThe products are manufactured at the factory in Zurich Altstetten using high-quality plant-based ingredients. Natural soaps, for example, are traditionally made with cold-pressed oils and honey \u2013 100% natural ingredients in all formulations and products. Silicone and microplastics are deliberately avoided. \r\n\r\nThe iconic minimalist brown glass bottles with soap and lotion have become almost cult items and are often found in hotels and restaurants. The range also includes hand and face creams, shampoos, body oils, lip balms, sunscreens, and other skincare products. The signature scents are herbal and fresh, based on essential oils. Popular scent lines include Herbal Garden (sage, rosemary, lavender) and Orange Grove (citrus, cedarwood). \r\n\r\nThanks to in-house production, quality and processes are fully transparent, and short supply chains are guaranteed \u2013 from formulation to finished product. This clear positioning firmly places Soeder in the premium natural cosmetics segment. \r\n\r\n

<\/p>","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"two_cols","two_cols_flex_content_col_one":[{"acf_fc_layout":"image_element","image_element_image_element_image":15700,"image_element_image_element_lightbox":false}],"two_cols_flex_content_col_two":[{"acf_fc_layout":"image_element","image_element_image_element_image":15701,"image_element_image_element_lightbox":false}],"two_cols_bgcolor":false,"two_cols_spaltenbreite":"fifty-fifty-flush","two_cols_versatz":false,"two_cols_versatz_type":"default","two_cols_padding_top":"custom-0","two_cols_padding_bottom":"custom-1","two_cols_margin_top":"custom-0","two_cols_margin_bottom":"custom-0"},{"acf_fc_layout":"text_element","text_element_titel":"CEO Insights:\r\nKaroline Huber on Brand Strategy and Values.","text_element_titel_typ":"2","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"Back to our factory visit: one of the highlights of the event was the presentation by CEO Karoline Huber, who demonstrated how Soeder continues to grow while staying true to its core values \u2013 Swiss Made, sustainability, and transparency. \r\n\r\nA particularly exciting aspect is the in-house product development: with a scent expert identifying new trends and creating unique scent worlds, and a cosmetic chemist developing formulations, Soeder combines emotional sensory appeal with technical precision. Each product delivers both functional performance and emotional impact. \r\n

<\/p>","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_element","text_element_titel":"Soeder as a Promotional Product:\r\nVisible, Emotional, Sustainable.","text_element_titel_typ":"2","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"","text_element_titel_typ":"3","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"But why are Soeder products especially suitable as premium promotional gifts?\r\n\r\nFirst of all: almost everyone uses skincare products \u2013 especially soap. It\u2019s something people use daily, and when customized with your logo, it keeps your brand visible every day. But that\u2019s not all. \r\n\r\nTo better understand the appeal of Soeder products, it\u2019s worth taking a quick look at multisensory marketing. \r\n\r\nMultisensory refers to engaging multiple senses at once \u2013 in this case, sight, touch, and smell. Studies show that the sense of smell is strongly linked to the limbic system, the center of emotions and memory. Scents anchor experiences more directly and sustainably than visual or purely tactile stimuli. \r\n\r\nSoeder\u2019s premium soaps, hand washes, lotions, and other skincare products work on multiple levels:\r\n