{"id":13965,"date":"2025-10-28T15:02:37","date_gmt":"2025-10-28T14:02:37","guid":{"rendered":"https:\/\/bbtrading.ch\/cms\/?p=13965"},"modified":"2026-01-20T16:58:35","modified_gmt":"2026-01-20T15:58:35","slug":"promotional-products-trends-2025-26-what-really-matters","status":"publish","type":"post","link":"https:\/\/bbtrading.ch\/cms\/en\/news\/promotional-products-trends-2025-26-what-really-matters\/","title":{"rendered":"2026\u2019s hottest promotional products trends."},"content":{"rendered":"\n

<\/p>\n\n\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":14261,"comment_status":"closed","ping_status":"open","sticky":true,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[151],"tags":[],"class_list":["post-13965","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nice-to-know"],"acf":{"inhaltselemente":[{"acf_fc_layout":"text_element","text_element_titel":"Products, materials, brands:\r\nDiscover the real trends with us.","text_element_titel_typ":"2","text_element_titel_size":"3-bold","text_element_titel_fake":false,"text_element_content":"The year is coming to a close \u2013 time to take a look at the promotional products and corporate gift trends that shaped 2025 and will continue to gain importance in 2026. Whether it\u2019s water bottles, mugs, or pens, many online trend lists show the same classic items every year. But what are the truly new developments in the 2025\/26 promotional product market? \r\nAt bb trading, you\u2019ll learn which products, materials, and brands are genuinely trending \u2013 based on solid insight, practical experience, and real added value for your brand.","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"Personalization: \r\nThe top topic.<\/strong>","text_element_titel_typ":"3","text_element_titel_size":"3","text_element_titel_fake":false,"text_element_content":"\r\nPersonalization is and remains the most important trend in 2026 for corporate gifts, client gifts, and employee gifts. Companies no longer want standard products but items that perfectly match their corporate identity \u2013 in color, shape, material, label, or packaging.\r\nWith our personalized products, achievable from as few as 250 pieces depending on the product type, you can create fully customizable promotional products with logo or design that stand out and remain memorable. Examples of trendy corporate gifts include bags<\/a>, caps<\/a>, or towels & blankets<\/a>. Fashion trends like dad caps<\/a> with high-quality embroidery or tennis socks<\/a> with jacquard logos, embroidery, or printed emblems show just how stylish promotional products can be today. ","image_element_image_element_image":13940,"video_element_video_element_video":null,"video_element_video_element_autoplay":false,"video_element_video_element_frame_notebook":false,"collage_element":null,"text_img_element_spaltenbreite":"default","text_img_element_orientation":"mirrored","text_img_element_bgcolor_img_edge":false,"text_img_element_bgcolor":"white","text_img_element_padding_top":"custom-1","text_img_element_padding_bottom":"custom-0","text_img_element_margin_top":"custom-0","text_img_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"Touch it:\r\nMaterials with character.<\/strong>","text_element_titel_typ":"3","text_element_titel_size":"3","text_element_titel_fake":false,"text_element_content":"\r\nCorduroy is the trending material of 2026. \r\nWe were early adopters: as early as 2024, we designed our own corduroy bag<\/a> \u2013 and by 2025, this style was fully established. Corduroy stands for authenticity, sustainability, and fashion appeal. Especially popular for bags, caps, and accessories \u2013 and the trend will continue. \r\n","image_element_image_element_image":14311,"video_element_video_element_video":null,"video_element_video_element_autoplay":false,"video_element_video_element_frame_notebook":false,"collage_element":null,"text_img_element_spaltenbreite":"default","text_img_element_orientation":"default","text_img_element_bgcolor_img_edge":false,"text_img_element_bgcolor":"white","text_img_element_padding_top":"custom-1","text_img_element_padding_bottom":"custom-0","text_img_element_margin_top":"custom-0","text_img_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"Go digital:\r\nTech with added value.<\/strong>","text_element_titel_typ":"3","text_element_titel_size":"3","text_element_titel_fake":false,"text_element_content":"\r\nEven tech products are showing a clear shift. \u00abFind My\u00bb-capable products<\/a>, USB-C gadgets, and practical tools with genuine usefulness are trending.\r\nEspecially in Switzerland, where Apple products are widespread, USB-C<\/a> items currently score high as useful, modern corporate gifts with everyday value. \r\n","image_element_image_element_image":14345,"video_element_video_element_video":null,"video_element_video_element_autoplay":false,"video_element_video_element_frame_notebook":false,"collage_element":null,"text_img_element_spaltenbreite":"default","text_img_element_orientation":"mirrored","text_img_element_bgcolor_img_edge":false,"text_img_element_bgcolor":"white","text_img_element_padding_top":"custom-1","text_img_element_padding_bottom":"custom-0","text_img_element_margin_top":"custom-0","text_img_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_element","text_element_titel":"\u00a0\r\n\u00a0\r\nEmotional & high-quality:\r\nBrands build trust.<\/strong>","text_element_titel_typ":"3","text_element_titel_size":"3","text_element_titel_fake":false,"text_element_content":"\r\nIn the 2026 corporate gift market, quality and brands with emotional value matter.\r\nThe goal: a gift that feels premium even when the purchase price remains economical. As an official distributor, we source brand products directly and pass attractive terms on to our clients. This allows you to purchase brand items<\/a> cheaper than from the manufacturer \u2013 with guaranteed authenticity. \r\n\r\n\u00a0\r\n\u00a0","text_element_layout":"default","text_element_bgcolor":"default","text_element_margin_bottom":"custom-0"},{"acf_fc_layout":"text_img_element","text_element_titel":"Current top brands:<\/strong>","text_element_titel_typ":"4","text_element_titel_size":"4","text_element_titel_fake":false,"text_element_content":"